Act. Rate: Full-Time, 100%
Type of contract: Permanent contract
What we offer at Nestle
Exciting opportunities to develop your career your way; across different brands, businesses, functions, and regions.
Flexible working arrangements - facilitating creativity and collaboration
A culture of respect, with diversity, equity and inclusion at its core. Learn more here.
A dynamic international environment empowering you to learn, develop and grow.
Don't hesitate to connect with us during the recruitment process to learn more.
Position Summary
granini & hohes C are the brands composing the joint venture between the Eckes-Granini Group and Nestle Waters. The Eckes-Granini Group is an international corporate group based in Germany. The Group is specialized in the production and sale of non- alcoholic fruit beverages and operates under the umbrella of Eckes AG.
As a
Category Development Manager
, you will be responsible for developing and co-implementing the category channel agenda within the business. This role will support long-term category development and profitable growth, while also increasing market shares through a deep understanding of shoppers, channels, and categories.
A Day in the Life of Category Development Manager
Establish winning commercial propositions
to develop the category with key customers and exploit the full growth potential, by supporting them analytically, building their capabilities and understanding of the category, leveraging the data at hand (Nielsen or customer-specific, market studies) in collaboration with Marketing and Sales teams.
Promote expertise internally and externally while
transforming insights into actionable solutions
Provide assortment and distribution priorities by channel
, including Innovation & Renovation pipeline
Develop a channel picture of success:
assortment, shelf layout, secondary placements, and promotion strategies
Create convincing selling stories
by providing relevant Category, Channel and Customer information, including areas of under/over performance, rationale & potential future opportunities for growth
Lead the annual commercial planning process
for Eckes within Nestle Waters process
Represent Eckes category and channel expertise during customer meetings
Analyze shopper trends
and needs to identify appropriate Shopper Activation strategies
Develop effective branded shopper campaigns and POSM
(point of sale material) and assess results for continuous improvement
What will make you successful
University Master degree or equivalent
Solid commercial experience (category management and/or sales)
Strong understanding of shopper, market intelligence sources (AC Nielsen), category/channel/shopper trends
Experience in FMCG in the Swiss market is a plus
Advanced knowledge of Excel and PowerPoint
Strong analytical and conceptual skills
Proven ability to turn insights into commercial solutions
Strong drive, ability to work collaboratively, solution-oriented mindset
Strong presentation skills and ability to influence
Fluent in German or French, and a good command of the other language, fluent in English
Nestle is committed to the accessibility of its recruitment process. If you require an adaptation during the recruitment process, please do let us know so we can support you effectively. All information will be treated confidentially.
At Nestle, we want to help shape a better and healthier world, inspire people to live healthier lives and deliver impact at a scale and pace that makes a difference. We do this by fostering a diverse, friendly, supportive, and collaborative environment, that creates positive disruption, embraces innovation, and empowers people and teams to win. We aim to hire friendly, respectful, inspiring people who care about the people's lives that we touch every single day.
Be a force for good. Join Nestle and visit us on www.nestle.com.
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