Bei der Fossil Group arbeiten wir in einem internationalen Umfeld, in dem wir Gewohntes hinterfragen, Neues ausprobieren und innovative Uhren, Schmuck und Lederwaren fur Kund: innen weltweit entwickeln. Unsere Arbeit basiert auf langfristigem Denken, technologischem Fortschritt und klaren Werten: Authenticity, Grit, Curiosity, Humor und Impact.
Wenn du gerne in einem vielfaltigen, global vernetzten Team arbeitest und die Zukunft unserer Marken aktiv mitgestalten mochtest, freuen wir uns auf deine Bewerbung.
We are seeking an Integrated Marketing Specialist, Portfolio Brands - EMEA to join our Portfolio Marketing team at Fossil Group in [Basel, Switzerland / EMEA]. Reporting to the Global Director, Portfolio Marketing, you will lead EMEA regional campaign execution and seasonal product launches for our licensed portfolio (including, but not limited to, Emporio Armani, Armani Exchange, and Tory Burch).
In this role, you act as the bridge between global brand strategy and regional execution--ensuring seasonal campaigns, media, assets, and activations are delivered seamlessly across EMEA, aligned to commercial priorities and key market opportunities.
What You Will Do
Global & Regional Go-To-Market
Partner with global marketing to translate seasonal brand strategies into actionable EMEA go-to-market plans, with focused support for priority markets.
Localize global campaigns in collaboration with global teams and agency partners, tailoring assets, messaging, and activations to regional market opportunities.
Own the EMEA GTM calendar and key milestones, driving readiness across PR and media channels.
Collaborate closely with regional trade marketing to ensure smooth activation and POS readiness across EMEA.
Work cross-functionally with brand, merchandising, and sales teams to define seasonal priorities, key moments, and storytelling angles that drive sell-in and sell-out.
Performance & Optimization
Track campaign performance and share post-launch recaps to inform future GTM planning and decision-making.
Monitor EMEA trends, competitive activity, and consumer insights to identify opportunities for stronger regional impact and campaign optimization.
Partner with agencies and finance teams to evaluate ROI and ensure investments align with business objectives.
Oversee deliverable timelines, global toolkits, and communication flow between central and regional teams to ensure clarity and alignment.
Drive continuous process improvement to streamline execution across markets and improve overall efficiency.
Budget Management
Manage the full EMEA integrated marketing budgets, including planning, phasing, tracking, and monthly reconciliations, ensuring investments align to global/local brand strategy and commercial objectives.
Partner with finance and global marketing teams to provide regular visibility into spending, forecast adjustments, and ROI evaluation.
What You Bring
5-7 years of experience in marketing, brand, or go-to-market management--ideally within fashion, lifestyle, or consumer brands.
Strong understanding of integrated marketing and multi-channel campaign delivery across regions.
Excellent project management, communication, and stakeholder alignment skills.
Highly organized, deadline-driven, and comfortable managing multiple projects in a fast-paced environment.
A natural connector and problem solver who can move between strategic intent and executional detail.
Passion for brand storytelling, global collaboration, and delivering commercial results.
What We Offer
A collaborative, international environment with exposure to both global strategy and regional execution.
Opportunities to work across iconic portfolio brands and diverse EMEA markets.
Competitive compensation and benefits in line with local market practice.
Learning and development opportunities to support your growth at Fossil Group.
Bei Fossil Group arbeiten wir gemeinsam daran, die Welt ein Stuck besser zu machen.
Wir fordern eine offene Unternehmenskultur, in der Zusammenarbeit, Vielfalt und gegenseitiger Respekt im Mittelpunkt stehen. Jede: r Mitarbeitende soll die Moglichkeit haben, sich mit den eigenen Erfahrungen und Perspektiven einzubringen. Als Arbeitgeber setzen wir auf Chancengleichheit und lehnen Diskriminierung in jeglicher Form ab - unabhangig von Alter, Behinderung, Geschlechtsidentitat, Familienstand, Schwangerschaft, Herkunft, Religion oder sexueller Orientierung.
Benotigst du im Bewerbungsprozess Unterstutzung oder Anpassungen? Dann melde dich gerne bei uns: careers@fossil.com
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