Job Description

Bei Roche kannst du ganz du selbst sein und wirst fur deine einzigartigen Qualitaten geschatzt. Unsere Kultur fordert personlichen Ausdruck, offenen Dialog und echte Verbindungen. Hier wirst du fur das, was du bist, wertgeschatzt, akzeptiert und respektiert. Dies schafft ein Umfeld, in dem du sowohl personlich als auch beruflich wachsen kannst. Gemeinsam wollen wir Krankheiten vorbeugen, stoppen und heilen und sicherstellen, dass jeder Zugang zur Gesundheitsversorgung hat - heute und in Zukunft. Werde Teil von Roche, wo jede Stimme zahlt.


Die Position
Immerse yourself in the fascinating everyday working life at Roche Diagnostics surrounded by beautiful mountains, not far from the scenic Lake Zug and yet close to the cities of Zug, Zurich and Lucerne. Here, where we have been rooted for over 50 years, we develop and produce diagnostic solutions and help to find answers to health questions.



The Rotkreuz site, where a wide variety of disciplines work hand in hand, is a meeting place for over 2,700 talented employees from 70 different nations. Our campus invites people to work together, be creative and realise their full potential. We believe that a positive work environment, employee satisfaction, inclusion and sustainability are key to growing together and improving the lives of patients around the world. Welcome to Roche in Rotkreuz.



Embark on a transformative learning experience with Roche Diagnostics through our Aligned Internship Program in Rotkreuz. Designed to nurture emerging talent, this program offers a dynamic and immersive opportunity to gain hands-on experience in the field of diagnostics, fostering personal and professional growth.


The Opportunity
As a Digital Marketing Management Intern focused on Events and Congresses, you'll be supporting the team with end-to-end digital marketing initiatives for our Global Congresses & Events, including face-to-face events, webinars, and hybrid formats, in close collaboration with the Events & Congresses team.


You'll assist in creating and executing the digital marketing strategy, as well as engaging and high-quality content with an omnichannel approach, using all our digital platforms, including web content, email campaigns, social media and sales enablement, covering the full lifecycle: pre-event, during event, and post-event.



Your analytical skills will come into play as you support the monitoring and analysis of our digital marketing campaign performance, contributing to the preparation of clear and insightful reports. You'll use these findings to support data-driven decisions, helping to optimize future strategies and digital marketing activities. This role will provide you with a comprehensive understanding of digital marketing strategies and hands-on experience in a dynamic and fast-paced environment.

Responsibilities:

Campaign Planning and Execution: Assist in the creation of the digital marketing strategy and the E2E execution of digital marketing campaigns for events and congresses, ensuring they are delivered on time and align with the business objectives. Content Creation: Assist in creating engaging content for E2E campaigns across various digital platforms, including web content, email campaigns, and social media campaigns. Analytics and Reporting: Monitor and analyze the performance of digital marketing campaigns, and prepare performance reports with actionable insights and recommendations.

Who You Are:

Currently pursuing or recently completed a Bachelor's degree in Marketing, Business, Communications, or a related field. Relevant coursework or experience in digital marketing strategy, content creation, or events is a plus. Solid understanding of digital marketing principles, including web content marketing, social media, lead capturing, and lead nurturing. Strong writing and communication skills in English, with the ability to create engaging content for multiple digital platforms. Analytical mindset with experience using analytics tools to track, report, and derive actionable insights from campaign performance. Social media savvy, with knowledge of platform-specific strategies aligned to target audiences. Proficient with digital marketing tools, including website management, email marketing platforms, social media management systems, and CRM. Creative thinker with the ability to generate innovative ideas and solutions for marketing challenges.

How to Apply

Please submit your

resume

and a brief

motivation letter

explaining why you're interested in digital content and what you hope to learn in this role.

Due to regulations Non-EU/EFTA citizens must provide a certificate from the university stating that an internship is mandatory as part of the application documents (Mandatory Letter). Furthermore, they need to be enrolled during the entire duration of the internship.

Technical details:

The start date for the internship is March 2025 with a duration of 12 months.


Part-time employment is not possible.


It is not possible to write a thesis during the internship.


The application deadline is

January 31st

. Interviews will take place in late January and early February.



Wer wir sind
Eine gesundere Zukunft treibt uns zur Innovation an. Mehr als 100.000 Mitarbeiter weltweit arbeiten gemeinsam daran, wissenschaftliche Fortschritte zu erzielen und sicherzustellen, dass jeder Zugang zur Gesundheitsversorgung hat - heute und fur zukunftige Generationen. Durch unser Engagement werden uber 26 Millionen Menschen mit unseren Medikamenten behandelt und mehr als 30 Milliarden Tests mit unseren Diagnostik-Produkten durchgefuhrt. Wir ermutigen uns gegenseitig, neue Moglichkeiten zu erkunden, Kreativitat zu fordern und hohe Ziele zu setzen, um lebensverandernde Gesundheitslosungen zu liefern.


Gemeinsam konnen wir eine gesundere Zukunft gestalten.

Roche ist ein Arbeitgeber, der die Chancengleichheit fordert.