\\nEntreprise :

This position is located in the Communications and Public Mobilisation Section, in the External Outreach and Partnerships Service of the Office of the High Commissioner for Human Rights (OHCHR), Geneva. The incumbent, within the Digital Outreach Unit, works closely with the Media Section and has dual reporting lines to the Communications Section and the Media Section.

Description du poste :

Under the general supervision of the Chief of the Communication Section, the incumbent will:

- Conceptualizes, designs, plans, formulates and manages the Office\\\'s daily news production in the social media platforms managed by OHCHR.
- Promotes the voice of the High Commissioner, the work of the Office, official reports and other OHCHR news in the Office social media platforms; promotes the work of Special Procedures, Treaty Bodies and other mechanisms in their specialized platforms and/or on those of the Office.
- Develops, manages, defines the tone and generates content for the OHCHR social media presence such as Facebook, Twitter, Instagram and others, and edits drafts prepared by junior officers.
- Proposes, produces, shoots and edits multimedia, high-impact content --including short, dynamic videos and storytelling products that are optimized for each social media platform and diverse audiences.
-Analyzes the dynamics of each social media channel, their audiences, and implications for multimedia creative requirements; leverages where possible latest trends, news, memes, formats, sounds.
-Provides guidance on social news content and creative execution for related multimedia deliverables; ensures consistent editorial delivery and establishes a clear consultative process working with teams internally and through each phase of the production process.
- Exercises journalistic and political judgement to make timely editorial decisions on what should go on OHCHR\\\'s social media platforms in different languages. Drafts complex material for UN social media platforms.
- Plans and initiates strategic and proactive outreach activities through social media campaigns and collaboration with the UN-wide social media presence;
-Actively identifies and maintains relations and partnerships with key stakeholders that contribute to the development and implementation of OHCHR\\\'s initiatives in the field of social media.
- Increases OHCHR\\\'s presence on social media platforms and strengthen OHCHR\\\'s brand awareness among target audiences. Promotes in-house social media usage, event promotion and engagement.
- Evaluates results and impact of communications activities on social media platforms; reports on developments, trends and attitudes regarding the UN.
- Monitors and evaluates interactions and feedback through OHCHR\\\'s social media presence, responds on behalf of the Office when deemed appropriate in liaison with relevant divisions and branches within OHCHR.
- Contributes to OHCHR communications campaigns, especially for Human Rights Day, through social media initiatives and incorporating social media elements in OHCHR\\\'s communications activities.
- Represents OHCHR in the UN social media communicators\\\' group and liaises with social media focal points in the UN system and beyond.
- Provides advice to managers and senior officers on the strategic use of social media to strengthen OHCHR\\\'s human rights leadership and advocacy role. Monitors and analyses current events, public opinion and press, identifies issues and trends, and advises management on appropriate action/responses.
-Performs other duties as required.

Description du profil :

PROFESSIONALISM: Ability to conceptualize, design and implement major international social media campaigns; Knowledge of social media and communications; Ability to identify issues, analyse them and participate in their resolution; Knowledge of human rights issues; Ability to conduct data collection and independent research and analysis using various methods including Internet sources; Ability to apply judgment in the context of assignments given, plan own work and manage conflicting priorities. Shows pride in work and in achievements; is conscientious and efficient in meeting commitments, observing deadlines and achieving results; is motivated by professional rather than personal concerns; shows persistence when faced with difficult problems or challenges; remains calm in stressful situations. Takes responsibility for incorporating gender perspectives and ensuring the equal participation of women and men in all areas of work.

COMMUNICATION: Speaks and writes clearly and effectively; listens to others, correctly interprets messages from others and responds appropriately; asks questions to clarify, and exhibits interest in having two-way communication; tailors language, tone, style and format to match audience; demonstrates openness in sharing information and keeping people informed.

TECHNOLOGICAL AWARENESS: Keeps abreast of available technology; understands applicability and limitations of technology to the work of the office; actively seeks to apply technology to appropriate tasks; shows willingness to learn new technology.\\n \\n \\n \\n \\n \\n

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